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Hunter Matthews, MBA   

Director, Segment Growth
Aprio Advisory Group, LLC

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Overview

Hunter has over 20 years of experience in marketing and business. As the Director of Segment Growth at Aprio, her leadership in marketing and strategic growth has been instrumental in surpassing a double digit annual revenue goal through organic growth. Hunter’s marketing strategy and management proficiency are grounded in successfully creating go-to-market strategies and executing digital marketing initiatives. The results are evident—leading segments to exceed revenue targets and championing advanced analytics with Power BI dashboards.

Experience

She focuses on building upon a foundation of strategic growth and a hands-on approach to business development training. Hunter has collaborated with business leaders within Aprio, and they have established educational programs for growth leaders and mentored new talent, assuring a legacy of performance excellence. Her commitment lies in driving sustainable growth and nurturing the next generation of business leaders within Aprio.

Education & Affiliations

Hunter earned her Bachelor of Arts in Psychology Degree from the University of Virginia and a Master’s in Business Administration from the University of Virginia Darden Graduate School of Business. Her affiliations include Darden Outreach, Darden Christian Fellowship, Values Based Leadership, Thirteenth Society, and Special Olympics.