From Bitters to Suites

November 16, 2023

On this episode of Dana Delivers, Dana is joined by Christa Cotton, the Georgia-born CEO of the cocktail brand El Guapo. Christa shares a bit of her journey from advertising to Top Chef to entrepreneurship, and how she’s turned El Guapo from a local trademark to a national sensation in just a few years. But don’t think it was all smooth sailing – Christa explains how the pandemic destroyed her big break with Costco and almost ended it all. Tune in to hear more about how this self-described mom-first and entrepreneur-second queen of home cocktails built her empire.

Stay informed with Aprio.

Get industry news and leading insights delivered straight to your inbox.

Stay informed with Aprio. Subscribe now.

About the Author

Dana Zukofsky

Dana Zukofsky is the Restaurant, Franchise & Hospitality Practice Leader at Aprio, providing advisory, accounting and consulting services to help foster profitability and growth.